Fighting Jewish Hatred on College Campuses
Jewish Hatred, in various forms, has been on the rise, and it’s crucial that we address this issue head-on.
Recent incidents have shocked our community. Students are being indoctrinated with false ideologies, such as glorifying North Korea, Russia, and Terrorist Groups as the ‘good guys.’ This dangerous narrative not only spreads misinformation but also fosters hatred and discrimination.
In addition, a Jewish student was brutally attacked, stabbed in the eye with a Palestinian flag. Another incident involved a Jewish student who was beaten unconscious while trying to protect the Israeli flag.
These headlines are just a glimpse of the challenges our community faces. It is imperative that we come together to combat antisemitism and promote a culture of tolerance, understanding, and respect on college campuses.
The recent incidents involving students indoctrinated with dangerous ideologies and violent attacks against Jewish students are alarming.
The narrative of glorifying oppressive regimes like North Korea and using violence against Jewish individuals goes against everything we stand for as a community. It is crucial that we take immediate action to address these issues and create a safe and inclusive environment for all students.
Project 1:
National Rollout of TV Screens on Campuses Displaying Horrors of Oct 7 and Truth about Hamas
At UCLA: 72 hours after the screen and video went up, the protests ended
Context
On April 25th, the pro-Hamas UCLA encampment began preventing Jews from accessing class and parts of campus. On April 28th, Persians in the Jewish community of LA and the Israeli American Council(IAC) organized a counter-protest and set up a permanent megatron projecting the graphic atrocities Hamas committed on October 7th.
The screens were a huge success – they demonstrated we, Jews, will not stand idle while pro-Hamas students try to take our rights away. Perhaps even more importantly, the screen pissed off the pro-Hamas encampment, led to many moderates leaving the encampment upon realizing the truth, and led to a spike in violence that eventually caused the shutdown of the encampment.
As a result, press coverage peaked across local, national, and international channels, leading to millions of impressions. The encampment was shut down 72 hours after the screen went up.
Since then, IAC has leveraged their boots-on-the ground resources to replicate the screens at Penn, MIT, and USC. The impact has been equally great, leading to millions of impressions across traditional and social media channels.
Goal and Impact
Multiple students and parents have requested screens be launched at their campus
before the school year ends. AC wants to help these students launch screens at 8 more schools in the next 3 weeks. For each school launch, the impact expected is
(A) 2 million in impressions on social media and local press coverage of videos of the pro-Hamas encampments reacting rashly,
(B) 1k people at the pro-Jewish rally,
(C) letters from multiple Jewish parents and students expressing gratitude for making them feel supported, and
(D) a reaction from the administration. We also expect at least one more encampment to shut down as a result.
Projected Schedule
Week of May 6th: NYU, Harvard, Rutgers.
Week of May 13th: Northwestern.
Week of May 20th: UCSD, UC Irvine, UC Berkeley, Stanford.
More to come…
Key costs:
Screens/Trucks,
Security/Barricades,
Photographers
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